Industry
Automotive - digital solutions.
Sales and service processes plus vehicle data.
When clients usually bring us in
- the existing system no longer keeps up
- the work happens in spreadsheets
- data is duplicated across systems
- you need a new application
- you want to modernise an old system
- you're building a new digital product
What this means for you
- a solution that respects how your sector actually works
- we start with the part that pays off first
- one team for the digital and the physical side
What we can digitalise
- CRM and sales process
- service orders
- partner portals
- supplier integrations
- campaigns and measurement
What we digitalise in the automotive sector
Vehicle sales and service run at two different rhythms: sales is a long process with heavy documentation and slow decisions, service is a short process at high frequency. A system that treats both the same usually serves neither.
- photography and presentation of vehicles
- video presentations and campaigns
- launch events for new models
- connection to importer or brand systems
The sales process
Enquiry, quote, financing, paperwork, handover - with the communication history in one place.
Service and workshop
Appointments, job cards, vehicle history, customer notifications and collection.
Stock and vehicles
Vehicle records, condition, photographs and publication to channels.
Customers and repeat business
CRM, service reminders, satisfaction and repeat sales.
What usually goes wrong
- customer data is split between sales and service
- vehicle history is attached to the previous owner, not to the vehicle
- vehicle photos are shot inconsistently and edited by hand
- the importer's system dictates a data format that is not yours
- service reminders are sent manually, or not at all
A typical case
The example illustrates the type of task, not a specific client.
A dealership keeps enquiries in email and service in its own program. When a customer calls about a car bought three years ago, nobody has the full picture. The system links the vehicle record and the customer record so sales history and service history sit together, and service reminders send themselves.
How such a project runs
Process mapping
Mapping the customer's path through sales and service, and where it breaks.
Requirements and criteria
Which data is mandatory, what the importer dictates and what stays yours.
Design and prototype
A prototype of the vehicle view and the customer view.
Phased build
Service or sales first, depending on where the manual work is.
Rollout and support
Go-live with separate training for advisers and technicians.
What you receive
- a working system in production, with a separate test environment
- documentation of the process, the rules and the integrations
- user guides and training for your team
- test scenarios and acceptance test results
- access, source code and data under the agreed model
- a single vehicle and customer history
Signs that it is time for a change
- sales and service have no shared view of the customer
- vehicle history is lost when the owner changes
- service reminders are not going out
- vehicle photography is inconsistent
- the importer's system needs data you prepare by hand
- you are launching a model and need video and an event
How we work in this sector
Where we start
We look at which processes run manually, where data is duplicated and what would deliver the biggest effect.
First step
We start with a bounded scope that can be rolled out quickly and measured.
Scaling
Once the first part works, we add the next step of the process or the next location.
Support
After rollout we stay available with an agreed response time.
Related work
FAQ
Do you have experience in our sector?
Tell us the specific process; we'll show where we solved the same type of problem, even if the sector was different.
Where does it make sense to start?
With the step that repeats most often and takes the most manual work.
Related solutions
Sounds like your project?
Send us the project description, your existing system, the tender documents or the event date.