Production · Social
Recurring content for social channels.
Vertical video, short-form cut from longer material and a recurring cadence that can actually be sustained month after month.
What this means for you
- one team from preparation to the final formats
- one visual standard across all content
- material prepared for broadcast, web and social
For channels, rhythm beats a single film
One good film changes nothing on a channel. What works is regular publishing you can sustain. So we plan channel content so that a single shooting day produces several posts, not one.
- a list of topics before anything is filmed
- filming several topics in one day
- vertical as the starting point, not the exception
- subtitles on everything
- first two seconds that say what this is
- versions of the same content per channel
- a publishing schedule you can keep
From material you already have
If you have run an event, recorded a programme or had a shooting day in the past year, you already have material for months of posts without filming anything new. That is usually the cheapest place to start.
When people call us
- the channel has stalled because there is nothing to post
- posts are made in a rush and each looks different
- you filmed an event and nothing came of it
- competitors publish regularly, you occasionally
- clips have no subtitles and nobody watches to the end
- every post starts with a new discussion about what goes in it
What you receive
- an agreed number of clips from a single shooting day
- vertical versions with subtitles
- thumbnails for every clip
- a publishing schedule for the period the material covers
- the source material for later use
How the production runs
Brief
What has to be produced, for which channel, by when and at what scale.
Pre-production
Script or shooting plan, locations, dates, crew and equipment.
Production
Shooting days with a crew covering camera, sound, lighting and direction.
Post-production
Editing, audio, colour and graphics through to an approved final cut.
Delivery formats
Versions for broadcast, web and social, ready to publish.
Related work
FAQ
Can you take on only part of the production?
Yes. We can do the shoot only, or the post-production only.
When do we get the material?
The deadline is agreed in advance based on scope; for events we can deliver a selection the same day.
Do you also prepare short-form for social?
Yes, we cut vertical and shorter versions from the same material.
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Sounds like your project?
Send us the project description, your existing system, the tender documents or the event date.