Industry
Tourism & hospitality - digital solutions.
The guest experience from booking to visit.
When clients usually bring us in
- the existing system no longer keeps up
- the work happens in spreadsheets
- data is duplicated across systems
- you need a new application
- you want to modernise an old system
- you're building a new digital product
What this means for you
- a solution that respects how your sector actually works
- we start with the part that pays off first
- one team for the digital and the physical side
What we can digitalise
- bookings and digital check-in
- guest communication
- loyalty
- AI support
- in-venue music and content
- events
The guest journey is a chain, not one app
A guest touches your business ten times before arriving: search, booking, confirmation, reminder, check-in, payment, the stay itself and afterwards. For most providers each of those steps sits in a different system, so the guest repeats the same information and staff retype it.
Digitalisation here does not mean another guest app; it means connecting those steps into one sequence with a single guest record.
What we digitalise in hospitality and tourism
- bookings, time slots and occupancy
- digital check-in and one guest record
- automated messages before arrival and after departure
- loyalty, credit and repeat visits
- AI guest support over your own information
- in-venue music and content, matched to the day and the event
- events at the venue: technology, content, delivery
- reporting on occupancy, revenue and repeat visits
Seasonality is a technical requirement, not a footnote
In tourism the difference between January and August can be tenfold. That is not just a business fact but a requirement: how the system behaves at peak, how many concurrent bookings it holds, what happens if the payment provider fails mid-season, and who is reachable when it does.
So for seasonal environments we agree the expected peak, the behaviour when an external system fails, and the level of support during the months when downtime costs the most.
A typical case
The example illustrates the type of task, not a specific client.
An accommodation provider takes bookings through three channels but registers guests on paper, then retypes the data into the records and the invoicing system. The system links booking, registration and invoice into one sequence: the guest fills in their details before arrival and staff simply confirm on arrival. Pre-arrival and post-departure messages send themselves.
How such a project runs
Process mapping
Mapping the guest journey from enquiry to departure, and every point where data is retyped.
Requirements and criteria
What the system must withstand at peak and what happens if the payment provider fails.
Design and prototype
A prototype of guest registration and the reception view.
Phased build
Bookings and registration first, then communication and loyalty.
Rollout and support
Go-live outside the season, with support in the months when downtime costs most.
What you receive
- a working system in production, with a separate test environment
- documentation of the process, the rules and the integrations
- user guides and training for your team
- test scenarios and acceptance test results
- access, source code and data under the agreed model
- a view of occupancy, revenue and repeat visits
Signs that it is time for a change
- the guest gives the same details three times before arriving
- bookings arrive from three channels into three separate lists
- guest registration happens on paper
- pre-arrival messages are sent manually, or not at all
- the system slows or fails at peak
- you do not know how many guests return
How we work in this sector
Where we start
We look at which processes run manually, where data is duplicated and what would deliver the biggest effect.
First step
We start with a bounded scope that can be rolled out quickly and measured.
Scaling
Once the first part works, we add the next step of the process or the next location.
Support
After rollout we stay available with an agreed response time.
Related work
FAQ
Will it connect to our booking channel?
If the channel offers an interface, yes. If not, we use a scheduled import; what matters is that the booking source is recorded on every record.
When is the best time to go live?
Outside the season. Going live at peak means the first mistakes appear exactly when you can least absorb them.
Related solutions
Sounds like your project?
Send us the project description, your existing system, the tender documents or the event date.